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Marketing Basics Course



Mar­ket­ing is an essen­tial ele­ment for every busi­ness. It can be that one miss­ing piece of the puz­zle, and when it fits the big pic­ture is revealed. You will be given an intro­duc­tion to mar­ket­ing and its ben­e­fits. If you are not mar­ket­ing your busi­ness you will not grow, and if you do not grow you will not suc­ceed.

Mar­ket­ing Basics will pro­vide you with the basic knowl­edge, and give you the abil­ity to build and grow your busi­ness. Mar­ket­ing has changed a lot recently and hav­ing a new per­spec­tive will give you the needed infor­ma­tion to assist you in your mar­ket­ing deci­sions. No mat­ter what your prod­uct or ser­vice is, your busi­ness will ben­e­fit with a bet­ter under­stand­ing of marketing.

Learn­ing Outcomes

By the end of this course, you will be able to:

  • Define your market.
  • Know the dif­fer­ent types of mar­ket­ing and ways to use them.
  • Learn effec­tive ways of com­mu­ni­cat­ing with the customer.
  • Know how to set mar­ket­ing goals and strategies.
  • Rec­og­nize com­mon mar­ket­ing mis­takes and know how to avoid them.

DISCOUNT CODE:  [Use “SPREADMEDIA” as your Coupon Code to get 50% discount]

Rec­om­mended Com­ple­tion Time: Most users com­plete this course in 6 hours to 1 week. You will have access for one (1) month to com­plete this course. Certificates will be made available to you online after you pass the course. Pass mark is 60%


To Pay via Spread Media, click:

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To Pay via CIB’s Site, click:

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SKU: MA1 Category:

Product Description

Below are the modules for The Marketing Basics Course:


Mod­ule One: Get­ting Started

Mod­ule Two: What is Marketing?

Mod­ule Three: Com­mon Mar­ket­ing Types (I)

Mod­ule Four: Com­mon Mar­ket­ing Types (II)

Mod­ule Five: The Mar­ket­ing Mix

Mod­ule Six: Com­mu­ni­cat­ing the Right Way

Mod­ule Seven: Cus­tomer Communications

Mod­ule Eight: Mar­ket­ing Goals

Mod­ule Nine: The Mar­ket­ing Funnel

Mod­ule Ten: Mar­ket­ing Mis­takes (I)

Mod­ule Eleven: Mar­ket­ing Mis­takes (II)

Mod­ule Twelve: Wrap­ping Up

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