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Nigerian Entrepreneur of the Day: Stephanie Obi of ST Colours A School

We are happy to feature a go-getter and outstanding young lady as The Nigerian Entrepreneur of the Day on The Spread Media Blog. She is a creative Entrepreneur who runs an Online Accessories School called ST Colours, she also loves teaching women how to market their Businesses online. She shares her challenges, Inspiration and Success Story with us. This is one Story you will enjoy.

We present to you our Nigerian Entrepreneur of the Day: Stephanie Obi of ST Colours A School
 

stephanie-obi

Tell us! What’s your Story??

I am very creative and restless person. I am always learning something new and in the year 2004, it was jewelry I wanted to learn. I started off by making jewelry for myself and before I knew it, people started asking me if I could also make my pieces for them, and that was how I started my first business. However by 2010, I wanted a different challenge and so I had this great idea to make t-shirts infused with Ankara. I made my first collection and went for an exhibition and instead of people buying the t-shirts, they would ask to buy an Ankara brooch I attached to some of my t-shirts. I was surprised at this but the next time I went for another exhibition, I made a lot of brooches to sell individually. To my greatest surprise, people rushed for my brooches, I sold a lot of them and I kept getting more orders after that day. I was shocked. Unknown to me, I had stumbled on a gap in the market. Ankara was in vogue and people were looking for affordable Ankara Accessories to wear and give as gifts. The Ankara Accessories line of my business blossomed as I moved into other products. We started making bangles, earrings, necklaces, slippers, bags, etc.

In 2012, I then felt the urge to teach people how to make these accessories and start businesses with the skill, hence I started organizing training sessions. I started getting requests from all over Nigeria from people who wanted to attend the training sessions. I could not travel to all the locations, so I decided to build an online school for Ankara accessories, ST Colours A-School. The A is for accessories.

PERSONAL DETAILS

  • Full Names: Stephanie Obiageli Obi
  • Date of Birth: May 7
  • Education: MBA, B.Sc. Computer Science
  • Hobbies: Reading

BUSINESS DETAILS

  • Name of Business: ST Colours
  • Main Services of Business: Ankara Accessories trainings
  • Target Clients: Young ladies who want to start an Ankara Accessories business or who want to enhance their fashion businesses
  • Location of Business: The internet

stcoloursaschool     stcolours

LET’S DIG DEEPER

  • What are your Business Strengths: I will say my business strengths are Creativity and Innovation. There is always something new with us.
  • What were the Initial Challenges you faced when you started your Business? I can’t remember having any challenges now or should I say I didn’t see any of the issues I faced as challenges. I just took action. I had this great idea to make African inspired t-shirts but I did not know anything about making t-shirts, and so I started looking for information on how to make t-shirts.When I started making accessories, there were no training schools around, so I just went into the market and started buying materials to experiment with. I did not know a lot about business, and so I started educating myself. I did not have a lot of money, I just started with what I had. So I won’t say these were challenges because they never weighed me down, I just took action.
  • What is that thing you wish you did differently? Hahaha, I wish I knew all the things I know now, there are a lot of things I would have done differently. For instance, if I knew the right way to market my business online, I would have made more money. If I knew the exact problem my products were solving for my customers, I would have been more strategic in my marketing efforts. There are many things I had to learn the hard way, which is why I am now committed to teaching people. I don’t think that other people have to make the same mistakes I made. I don’t claim to have all the answers, but I have come a long way now, and I know a lot now.

stcolours     Ankara Jewelry Course- stcolours

  • What is your Main Inspiration: Business/Personal? I want to empower women to live happier and empowered lives. I want them to attain financial independence and live up to their fullest potentials.
  • What makes you different from your Competitors? We are the only online school for Ankara Accessories. Our students can learn from the comfort of their homes, and their respective countries, using their laptops, phones and computers, wherever they are in the world. They can watch these videos over and over again until they get it, and they also have access to 24/7 support from our help desk. We also provide our students with business tips, so they have a soft landing when they start their business, they don’t have to make all the mistakes I made.
  • Would your Business still be around in 5years?? Why do you think so? Definitely. We may evolve to something else though. I have discovered that education is my calling, I feel very fulfilled when I teach.

stcolours  stcolours

 

  •  What does it take to start a Business like yours?? Passion, Curiosity, and Creativity

  • How has your Business made you a better person?  I have grown so much, and I have learnt so much about myself. I am very self aware now, I am conscious of my strengths and weaknesses and I challenge myself to become better everyday.
  • In what ways have you given back to the Society?? I teach. That in itself is giving back to the society. I also share a lot of free trainings and tips on my blog and to my subscribers at www.stcoloursaschool.com

 

  • Do you currently have Expansion Plans? Can you share with us? We are evolving from an accessories company to an Educational company. We now teach personal development and business skills that are relevant to entrepreneurs. You can find out more about that at www.stephanieobi.com

 stcolours   stcolours

  • Favorite Quote you live by:  “Faith is the confidence that what we hope for will actually happen”, “I am the light of the WORLD”…The Bible and “Our Deepest Fear” by Marianne Williamson

MESSAGE TO ENTREPRENEURS

  • What would you like to tell the person who is scared for one reason or the other to start a Business??   Fear is normal, we all experience fear. Stop waiting for the fear to disappear, just take action despite the fear. If you fail, it’s ok, it does not mean anything, just pick yourself up, shake it off, learn from the experience and try again.
  • Message to other Entrepreneurs: Let’s keep rocking! 
  • Message to would-be Entrepreneurs: The world is waiting for you ·        
  • Your Word for Spread Media: You are doing an amazing job and I am honored to be featured on your website. Thank you for the work you are doing.

stcoloursaschool

CONNECT BOX

Website: www.stcoloursaschool.com

Email: info@stcolours.com

Facebook: www.facebook.com/STColours

Twitter: @stcolours

Like we always say, feel free to share this post, someone you know needs it.

Don’t forget to like our Facebook Page www.facebook.com/spreadmediang and on Twitter:@spreadmediang so you don’t miss our updates and free giveaways.

Thanks

Spread Media

– See more at: www.spreadmediang.com/entrepreneur-bamitale-alimi-recreations/#sthash.NuhNyXm6.dpuf

Like we always say, feel free to share this post, someone you know needs it.

Don’t forget to like our Facebook Page www.facebook.com/spreadmediang and on Twitter:@spreadmediang so you don’t miss our updates and free giveaways.

Thanks

Spread Media

– See more at: www.spreadmediang.com/entrepreneur-bamitale-alimi-recreations/#sthash.NuhNyXm6.dpuf

Have you tried to start a Business like this but couldn’t because of Fear of Failure or some other reason? Stephanie has shared with us that Fear is Normal but you should take action. Amazing Story I must say. Feel free to share your thoughts using the Comment Box.

Like we always say, feel free to share this post, someone you know needs it.

Don’t forget to like our Facebook Page www.facebook.com/spreadmediang and on Twitter:@spreadmediang so you don’t miss our updates and free giveaways.

Thanks

Spread Media

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About the Author
Titilayo Ama is the Co-founder of Spread Media, a #SocialMedia Coach and also a #GeekinPink. She is a passionate Business Blogger who loves helping small businesses with practical digital marketing strategies to help their businesses grow. An amazing Public Speaker on Youth Empowerment| Entrepreneurship| Girl & Tech. She is the Author of ”How Social is your Business‘” The Social Media Guide for Nigerian Businesses. Follow her on twitter: @teeteelayo
  1. Celeb News Arena Reply

    Nice, good for her

  2. CELEB NEWS ARENA Reply

    Like her designes

  3. Pingback: Nigerian Entrepreneur of the Day: Stephanie Obi of ST Colours A School. -http://www.businessontop.com.ng

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